Marketing Performance and Data Intern
We usually respond within a month
Role Summary
Bowtie’s mission is to make insurance good again and our vision is to build a category-defining health insurance company.
As a young and fast-growing company, grooming and learning from the next generation is always our priority. We are looking for interns to join us throughout the year - as a Bowtie intern, you will be treated and work like the rest of the team (no fetching coffee duties), and gain experience in substantive marketing or growth projects.
We also offer return offers for high achievers who share our values!
About the Role
You will be working closely with us to gain some hands-on experience and deliver some projects/campaigns to pave way for your career in applying data in driving marketing and business decisions. Embrace challenges and like to getting their hands dirty in day-to-day duties.
Key Responsibilities:
- Help to track, collect, organize and document Data analytics related requirements; and communicate them with the marketing team to deliver value.
- Handle multiple sources of data including those from advertising platforms, tracking and analytics tools and also backend data to find out insights for ad performance optimization, channel mix efficiency, price sensitivity and at the end how to make the best use of the marketing budget to maximize the ROI.
- Analyze the customer behavior throughout the customer journey and marketing funnel to identify the drop out and propose the solutions to improve the conversion rate.
- Visualize the data or performance trend by building dashboards on Looker Studio, Google Sheet or Excel for daily or routine monitoring.
Internship Duration:
Full-time: 3-6 months
Part-time: 3+ days per week, 3-6 months
About you
- Major in Data Science or Statistics or Mathematics
- Data-driven and quantitative skills
- Analytical mind with good business sense
- Capable of critical thinking and creative problem-solving
- Ability to communicate/present complex ideas effectively & efficiently
- Excel proficiency required (Pivot Table, Lookup, and other critical functions for data cleaning and analysis); BI tool experience is strongly preferred
- Coding skills preferred: Python, SQL, etc.
We Offer
Apart from a great learning experience, we also offer:
-
Return offer opportunity
- Fun, cooperative, and flexible startup culture
- Weekly sharing sessions and regular happy-hour gatherings
- Flexible working hours
About Bowtie
We are the first licensed virtual insurer (虛擬保險公司) in Hong Kong.
We believe that insurance is fundamentally good, and we are here to bring the good back through our passionate, innovative, and customer-centric team.
By combining our deep domain expertise and our own proprietary modern technology, we are building one of the most iconic, category-defining health insurance companies in Asia.
We take pride in moving fast all the time and our track record in moving ahead in the game.
As we grow, we're always looking for highly dynamic, hands-on, and passionate talent to join our team. If you are looking for a rewarding career where you will grow together with strong talents from different backgrounds and build products and services that bring a positive impact on the lives of millions of people in Hong Kong / Asia, apply to our opening today!
Information collected will be treated in strict confidence and used solely for recruitment purposes.
The company will retain all applications no longer than 24 months of which will be destroyed thereafter.
We are an equal-opportunity employer. We do not discriminate on the basis of race, sex, disability, or family status in the employment process.
- Department
- Marketing & Branding
- Locations
- Hong Kong - Intern
- Remote status
- Hybrid Remote
About Bowtie Life Insurance Company Limited
Our purpose is simple - we are here to bring back the good of insurance: protecting people and their families.
By combining our deep domain expertise and our modern proprietary technology, we strive to provide better insurance products and world-class insurance experience to the public.
In the past 4+ years, we have been providing a wide range of medical coverage to the Hong Kong public. Our sum assured has exceeded US$5 Billion.
Let's continue to deliver a better insurance experience for all.
Let's Make Insurance Good Again.
Marketing Performance and Data Intern
Loading application form
Already working at Bowtie Life Insurance Company Limited?
Let’s recruit together and find your next colleague.