Role Summary

Bowtie’s mission is to make insurance good again and our vision is to build a category-defining health insurance company.

As a young and fast-growing company, grooming and learning from the next generation is always our priority. We are looking for great talents who share our values.

About the Role

We are seeking curious, user-centric, and analytical designers (yes, we have more than 1 opening for the role) with a great eye for visual design to join our team. You will be responsible for delivering innovative and user-centered digital experiences on our marketing sites and customer/client portal, with a primary focus on customer acquisition. You will work closely with cross-functional teams, including product managers and business stakeholders, to define and execute design strategies that drive business outcomes.

Your Key Responsibilities Include:

• Collaborate with stakeholders from different functional units to understand user requirements, business goals, and competitive landscape.
• Apply critical thinking and analytical skills to prioritize opportunities that optimize our website and web portal user experience.
• Translate user insights into exceptional visual and/or UI/UX designs that align with brand identity and appeal to our target market. 
• Leverage Design Systems in your day-to-day work. Optimize experience consistency and development efficiency.
• Conduct usability create prototypes, and run experiments to get further insights through usability testing.
• Constantly stay updated with the latest industry trends and emerging technologies, particularly in the realm of digital sales channels.
• Communicate effectively with the group and stakeholders to influence their thinking and decisions

Roughly, the composition of your task will be as follows

• 60% Project shaping, hands-on UI/UX design and shipping projects.
• 30% Design BAU such as Webflow update and bug fixing
• 10% Mentor and provide guidance to other designers, fostering a collaborative and knowledge-sharing work environment.

About you 

• Proven experience as a designer, with a strong portfolio showcasing your ability to deliver successful digital experiences. An application with no portfolio will be rejected.
• In-depth knowledge of industry trends related to digital sales channels, including user behavior, emerging platforms, and technologies.
• Bilingual fluency in Chinese and English (Read/ Write)
• Prior experience in B2B digital product and eCommerce will be a strong advantage.
• Proficient in Webflow and Figma in building responsive websites and landing pages.
• Excellent communication and collaboration skills, with the ability to effectively articulate design concepts and rationale to cross-functional teams.
• Basic knowledge in HTML and CSS coding is highly preferred but not a must.

We Offer

Apart from a great career path and an opportunity to do good and do well, we also offer:

• Competitive package
• Flexible working hours
• Benefits include medical/ dental coverage and wellness programs
• Fun, co-operative, and flexible startup culture
• Weekly sharing sessions and regular social gatherings
• Excellent learning opportunities with Professional Development Sponsorship

About Bowtie

We are the first licensed virtual insurer (虛擬保險公司) in Hong Kong.

We believe that insurance is fundamentally good, and we are here to bring the good back through our passionate, innovative, and customer-centric team. 

By combining our deep domain expertise and our own proprietary modern technology, we are building one of the most iconic, category-defining health insurance companies in Asia.

We take pride in moving fast all the time and our track record in moving ahead in the game. Our digital insurance platform is also ranked #2 in the world in Sia Partners' 2023 report.

As we grow, we're always looking for highly dynamic, hands-on, and passionate talent to join our team. If you are looking for a rewarding career where you will grow together with strong talents from different backgrounds and build products and services that bring a positive impact on the lives of millions of people in Hong Kong / Asia, apply to our opening today!

Information collected will be treated in strict confidence and used solely for recruitment purposes.

The company will retain all applications no longer than 24 months of which will be destroyed thereafter.

We are an equal-opportunity employer. We do not discriminate on the basis of race, sex, disability, or family status in the employment process.